EXECUTIVE SUMMARY

Results-oriented professional with two decades of expertise in technology and digital advertising. Excels in leading and empowering cross-regional teams, fostering a culture of growth and development to achieve significant business impact. A strong advocate for MarTech, dedicated to utilizing technology to drive business efficiency, create personalized customer experiences, and deliver measurable marketing outcomes in an ever-changing digital landscape.

CORE COMPETENCIES

Leadership & Strategy: Organizational Development, Change Management, Cross-functional Team Leadership, Digital Strategies, Budget Management

Languages: Spanish (Native/Bilingual), English (Full Professional), French (Limited Working), Portuguese (Elementary)

Certifications: Project Management Institute (PMI)

Google | Mexico City

Head, gTech Ads Solutions Spanish Speaking Latam [2015 – 2026]

Alazraki Transmedia Network | Mexico City

Digital operations director[2011 – 2014]

Leo Burnett | Mexico City

Interactive media director [2008 – 2011]